Your posts’ like counts can show whether your content on social media is performing well or not and remains an excellent indicator of the success of a brand on social media. Liking a post on Instagram is extremely easy, but having your content seen on the platform is not. So many photos and videos are uploaded every day that most are never seen by a large audience.

Users who aren’t famous or popular may not understand what it feels for their posts to get a lot of likes. That’s a shame, but likes can provide much more to IG users than just an ego boost. Instagram’s algorithms expand the visibility of posts that have accumulated a high number of likes,

But what do you do when you’re just starting and trying to build either a personal or business brand? What can you do to build the likes on your Instagram account?

Below we explore five essential tips to grow your Instagram likes.

Tips to Grow Your Instagram Likes

Growing the likes on your Instagram posts can be a struggle for most IG users. However, here are five strategies that will come in handy when looking to achieve build likes and become popular.

Create a like-based contest

Like-based contests are similar to the contests many businesses use for sales promotions. Offering prizes or other bonuses to people who like your posts can easily lead to higher like counts and greater engagement.

Make sure to spread the word about your contest wherever possible, especially on other social media accounts you may use. You can have your existing followers spread the word as well by promising that the size of the prize you award will increase as your total number of likes gets higher.

Tag  accounts with high fan bases

Tagging people on your Instagram posts, especially when you’ve worked with them on a particular project, can work wonders. It motivates them to not only like the post but also repost it to generate more engagement. Choose accounts with large numbers of followers, since tagging them is likely to bring lots of people (all potential sources of likes) to your content.

Tagging your friends and associates in your posts may also help increase your reach, but the more popular the account that you tag, the better the results you will experience.

Tag the location of your post

When you travel to new locations, attend weddings, or partake in an event, you’ll naturally take pictures or videos to save your memories.

If you decide to post those pictures or videos on Instagram, be sure to tag the location where the content was shot. Examples of such tags include #santorini or #londontechconference. People who live in those locations or were at the event are likely to repost the content, tag their friends, and like it – and their reposts can bring in even more lies. Every little bit counts.

Your caption should be good as your post

Most people try to maximize the quality of the content they post on Instagram. What they usually ignore, though, are the captions that accompany their content.

Paying attention to the captions you use can pay big dividends in the form of likes and other engagements because they’ll be picked up by the Instagram search function. Users looking for content related to your caption will be sent to your content and may leave you a like.

Spend time crafting an interesting and funny description of your post, trying to include names, places, or objects that people might normally want to see. You may be surprised at the number of people who show up out of nowhere and toss you a like.

Buy Instagram likes

Did you know that the more likes a post has, the more likely it is for Instagram’s algorithms to share it with a wider audience? That’s what buying real Instagram likes from trustworthy sites can do for your IG visibility, and the extra exposure is likely to produce large numbers of likes for your content.

Purchased Insta likes work much faster than the other methods we’ve mentioned to boost a post’s audience and popularity, and they’re much more effective. Some users who buy thousands of IG likes for their posts see thousands more showing up organically within days.

It’s crucial that you only buy from reputable providers who sell real Instagram likes, not scammy services that sell bot-generated “fake” likes that won’t boost exposure and may tell the system that your account should be penalized or deleted. Real likes come from real IG users using their real accounts, so they’re completely safe to purchase.

And they work like magic.

Bottom Line

Accumulating a high number of Instagram likes is challenging, especially when you’re just starting on the app. The five tips we’ve discussed can help you grow the likes on your posts, which will trigger popularity and organic growth – but the other four can’t compete with the speed and effectiveness of buying real Instagram likes.